Reflex gets its own new look… and improved formula!

What with all the new products we’ve been launching lately (and a little thing called lockdown…) it might have slipped under your radar that our semi-permanent hair colours have had their very own makeover and improved formula.

Here’s all you need to know about our new-look Reflex…

New & Improved Formula

Reflex’s gentle Colour Cream remains free from ammonia, resorcinol, parabens, PPD/PTD, and hydrogen peroxide but has now been enriched with henna and a powerful combination of 12 plant extracts. The Colour Cream requires no mixing and deposits colour pigments on each hair strand to cover early signs of grey hair and give a natural-looking gloss and shine. The colour will remain on your hair for around 10-12 washes, fading slowly to avoid visible roots.

Henna is very well known for its hair colouring properties, but it is also beneficial for hair condition. In the new Reflex Henna Cream it is used primarily for its nourishing benefits, leaving hair shiny, soft, and manageable. But it’s also there to reduce itching and irritation thanks to its antifungal and antimicrobial properties, and to deeply condition, so hair feels silky smooth.

A powerful combination of 12 plant extracts, including Rosemary, Sage, Nasturtium, Calendula and Chamomile, also provide colour protection, enhanced hydration and strengthen the hair fibres.

Multi-Care Mask

All new Reflex packs contain a generous 50ml tube of Multi-Care Mask to use immediately after application and to care for hair in subsequent washes.

Naturtint’s new innovative Multi-Care Mask is enriched with;

Quinoa – considered a “complete protein”, quinoa contains all essential amino acids. In the Multi-Care Mask it helps to fix the hair colour, resulting in a more intense and longer-lasting shade. It also aids styling and helps boost shine, for healthier looking hair.

Organic Shea Butter – nourishes hair thanks to its high concentration of vitamins and natural fatty acids. Shea Butter is deeply moisturising and helps reduce breakages and split ends, plus it soothes dry scalps.

Baobab Proteins – the Baobab tree is known in its native country as the “Tree of Life” – in the Multi-Care Mask it helps to rebuild hair’s natural keratin and protects hair from heat, UV light and pollution. It’s perfect for healthier, younger-looking hair.

Fresh new look, same great shades

You can still expect the same great colours from the new-look Reflex and if you shop by looking for the lady on the front of the box, don’t panic, we’ve included a handy reference to the old pack on the top of each box! If you do have any questions about the changes however or just want to have a chat about all things hair, get in touch! You can call us on 0345 601 8129, or drop us an email – [email protected].